From concept to production, I design technical outerwear that balances innovation, functionality, and style.
*"I’m Rich Dannah, a Perforamance sportswear designer focused on technical outerwear. With 25+ years in the industry, I bridge the gap between creative design and manufacturing reality—ensuring your waterproof jackets and down garments perform as good as they look. I’ve worked with Rab, Mountain Equipment, Harrier, Eddie Bauer, Rohan, Karrimor, Peak Performance, Montane and many more to develop high-performance gear that stands up to rain, snow, and sub-zero temperatures. My process balances material innovation, wearer comfort, and brand identity."*
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"Providing clients with innovative performance sportswear design, sustainable & circular design and innovation ." I am a designer who talks factory.
We create tailored solutions for brands in the following segments:
Outdoor | Activewear | Sportswear | Military | Hunting
Digital | Workwear | Equestrian | Accessories
STRATEGY, RANGE PLANNING, CREATIVE DIRECTION, FACTORY MANAGEMENT, BUSINESS FORECASTING, BRAND CORE VALUES, BRAND IDENTITY, DESIGN GUIDELINES, REBRANDING, FACTORY-READY DESIGN, SOURCING MATERIALS AND FACTORIES.
OUR WORK
Outdoor Clothing Design and Development specialising
in high performance sportswear apparel Design.
DESIGNING FIT FOR PURPOSE • SIMPLE • ETHICAL • DIRECTIONAL
Providing clients with innovative, ethically & socially accurate design’s and innovations for all flexible fabric products.
Extensive product design experience from sports apparel to cold water immersion suits and safety clothing.
Culturally relevant product direction by innovative design led solutions.
24 Year's of experience in all aspects of the creative process ~ across multiple industries ~ conception management & production.
Project management and timely execution of a measurable design process.
Strong focus on meshing technical product with a proven track record of advanced trend forecasting.
Innovative sustainable problem solving.
With careful choice for external experts who have integrated our philosophy, we are involved in each project, from the smallest to the most ambitious, from the reflection phase to the your final concept delivery.
If you would like to get in contact please try one of the following:

Tel +44 (0) 7900 21 11 21
Tel (+44 ) 0191 237 5372